
why us?

keeping it real.
no...we're not beauty as usual & we like that! as a latino wife & husband team (+ kids), with roots in luxury wines & spirits (Louis Vuitton Moët Hennessy) & culinary (Le Cordon Bleu), we bring a fresh perspective to the category. for starters, we're good humans. we embrace self-love & the unfiltered version of you. we are a purpose-driven & inclusive brand. we welcome all humans 21 & over of all genders, shapes, colors, sizes, cultures & walks of life. we are tearing away the nonsense in beauty to do right by people & the planet. are we going to change the world? yes, we're crazy enough to think that we will. we have to at least try.
just beauty cbd + just cbd.
what's next?
we believe our sustainably grown CBD just may be nature’s super power & our potent botanical blends help deliver enriching plant-powered skin goodness. let’s be honest, beauty is a journey not a destination & we appreciate you considering us to be part of the ride.**